Thanks to the folks at the Feedly Blog for pointing out this great video by the founder of Clover in Boston. Clover is a vegetarian food company, that was going to start as a restaurant, but began as trucks. Watch the video and learn how they went from restaurant to truck and then restaurants and great ways to apply his lessons to your startup, to build your product, interact with customers, and get the feedback you need for success. I guarantee you will learn a lot about building any startup from scratch. Essentially he took the minimally viable product idea and applied to testing and building a restaurant. It’s Lean Restaurant and looking at an industry not on the web really makes you think about how better to apply it to your site, app, or technology.
About The Author
Brad Nickel is an expert in technology product development, marketing, and strategy and has helped numerous startups and larger firms launch exciting and innovative apps. His firm helps companies create powerful applications, launch beautiful web sites, set strategy and manage their marketing. He lives in Miami, FL with his wife Karin and children Amanda and Zachary.
October 22, 2012
July 7, 2013
November 3, 2011
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