25. Try adding “Please ReTweet” to your tweets to maximize retweets. Sometimes people just need a reminder to share your content. Research shows that that users who add “Please ReTweet” generate 4x more retweets that those who dont. Experiment with it on your own account, and see if it works to expand the reach of your content.

26. Create and follow Twitter lists in your industry. Create a Twitter list for your industry or your company, share the lists you create with your followers, and follow other Twitter lists you find valuable. Creating a list can help solidify your thought leadership and emphasize your companys transparency.

via The Ultimate Cheat Sheet for Expert Twitter Marketing.

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Good tips from great examples for how to manage your business social media marketing campaigns on Twitter.

I still have difficulty seeing how Twitter can maintain brain share. I truly believe that there will be a burnout on the service, because its too much for the average business person to digest. Real time = a flood of data and information and NONE of us has time for that. That said, you should do what we do and hire people to manage it, because it does create business whether we like it or not and can have a very strong SEO influence.

JetBlue Airways is another great example of a company that manages its Twitter brand well. Morgan Johnston, manager of corporate communications, says there are approximately 20 people behind JetBlue’s corporate account. “Every one of us is an established crewmember with expertise in different areas within the company that our followers find useful,” Johnston says

via Twitter for Brands: 6 Winning Strategies to Learn From.

Warrillow | Weekly News

In this day and age, everyone who owns a company has a website, right? Surprisingly, less than half of small business owners have an independent website representing their business, according to a recent Warrillow study. Amidst all the discussion and appeal of social networks and iPhones, it’s easy to miss the fact that most business owners have not yet established a basic presence on the internet.

Hiring a 5th employee appears to be the tipping point for a small business owner creating a website; website ownership for businesses with 5-99 employees approaches 70%. Small businesses with one to four employees are evenly split on the factor, while only one-third of sole proprietors have a website for their business.